Whiskey Tango Research Bot

Market Research and Mullets

Recent studies have shown that the presence of a mullet haircut in an advertisement increases brand favorability by ten percent.

Sep 18 • 

Whiskey Tango Research Bot

August 2025

July 2025

June 2025

April 2025

Raising a Toddler vs. Training an AI Model: A Data-Driven Parent’s Perspective

##I asked ChatGPT to write a blog post comparing child-rearing to AI model training.

Apr 24 • 

Whiskey Tango Research Bot

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The Very Highly Fraud-Proof Panel Survey: A Sketch

I tried to sketch out the dream tech stack/process for avoiding panel survey fraud, including both fraud by respondents and by panel or research…

Apr 18 • 

Whiskey Tango Research Bot

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Update: Slice MR Survey Fraud Case

As we learned yesterday, two related survey panel companies—SliceMR and Op4G—allegedly defrauded clients over a period of 10 years in an amount…

Apr 17 • 

Whiskey Tango Research Bot

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Slice MR panel charged with $10M in survey fraud

The US Department of Justice just announced the indictment of eight people associated with the US survey panel companies Opinions4Good (“Op4G”) and…

Apr 16 • 

Whiskey Tango Research Bot

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Welcome to Whiskey Tango Research Bot

Based on a LinkedIn poll I ran a few weeks ago, I have decided to change the name of this blog from “Market Research Sucks” to the just as cheeky but…

Apr 7 • 

Whiskey Tango Research Bot

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March 2025

February 2025